I’m Tereza Crvenkovic, founder of The Smart Arts Co. I could introduce myself to you with a few cute details about myself. But right now, what I really want you to know is that I’m passionate about what I do.

Yes, I get a real kick when it comes to helping you create outstanding content for your website or any other copywriting need you might have.

I know the creative process inside out. As a dancer who’s stamped and spun around hundreds of stages, I know that any creative work which blows an audience has a backstory brimming with little secrets. Argh, that little shop of agony and ecstasy, and everything in between…

I also know how hard it is to write content about yourself. Who you are and what you do is sometimes too close to the bone. It may be that you can’t draw the best bits out, or untangle yourself from the complexity of it all.

I wrote a 60,000-word postgraduate university thesis about my dance experience. Sure, I had to dig deep. But I found a way.

My numero uno, golden writing rule? Don’t loose ‘em – they won’t come back. Speak to them. Be original; keep it real and puh-lease, no dead boring content.

I’m a published writer and worked as a professional editor, btw. And if you were wondering, I’m a native English speaker.